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Pillar guide

AI visibility tracking and Share of AI Voice

Citable summary

AI visibility tracking measures how often answer engines cite your brand on the prompts your buyers actually ask. The core metric is Share of AI Voice (SOAV): the percentage of tracked buyer prompts on which an assistant cites your brand versus a defined competitor set. Formula: SOAV = (prompts where your brand is cited) ÷ (total tracked prompts) × 100, measured per engine and rolled up.

The formula

SOAV = (prompts where your brand is cited)
       ÷ (total tracked prompts)
       × 100

per assistant  →  tracked per answer engine
rolled up       →  weighted mean across engines

Benchmarks

  • 30%+ — Category leader.
  • 10–30% — Challenger; steady share to win.
  • Under 10% — Structural gap: blocked crawlers, missing JSON-LD, or no answer-ready content.

How to measure SOAV in practice

  1. Define 20–50 buyer prompts that map to real purchase intent.
  2. Run each prompt against ChatGPT and Google Gemini on a schedule.
  3. Parse each response for brand mentions, domain citations, and competitor names.
  4. Compute SOAV per assistant, then a weighted rollup.
  5. Track the trend; pair every rising or falling week with the underlying prompt-win-rate delta.

AgenticSEO ships this pipeline out of the box — tracked prompts, scheduled runs against each covered answer engine, and a SOAV dashboard with per-competitor breakdown.

Related: Agentic search optimization · Best AI visibility tools · For agencies · Perplexity SEO · Glossary

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AI visibility resources

The guides, comparisons, and free tools behind AgenticSEO.

Best AEO tools (2026)Buyer's guide comparing nine answer-engine optimization vendors on tracking, execution, publishing, and pricing transparency.AI Visibility Tools MatrixMaintained matrix of measurement-only versus execution-layer platforms across twelve capabilities, with sources and a last-updated date.Profound alternativeWhere Profound stops at measurement and what an execution layer adds: generated schema, FAQ drafts, and approved publishing.Semrush AI Visibility alternativeSemrush reports AI mentions; AgenticSEO fixes the pages behind them. Feature-by-feature comparison with pricing notes.AgenticSEO alternativesAn honest list of alternatives to AgenticSEO and TGP Agentic SEO, with the buyer profile each one actually fits.AI visibility platform for agenciesClient-scoped websites, white-label AI visibility reports, per-client audit schedules, and API access for agency teams.Best AI visibility tools for agenciesWhat agencies should require: multi-client scoping, white-label output, publishing rights, and defensible measurement.Auto-publishing SEO updatesHow approved SEO and schema fixes reach WordPress, HubSpot, Webflow, and GitHub-hosted sites without manual copy-paste.Fix AI visibility automaticallyThe seven-step audit-to-publish loop, what the agent does unattended, and which steps still need a human decision.Agentic SEO architectureWhitepaper on the six components of an agentic SEO system, from crawl diagnostics to publish verification.FAQ schema generatorPaste your questions and answers, get valid FAQPage JSON-LD you can drop straight into a page head.llms.txt generatorGenerate a site-wide llms.txt so answer engines get a curated map of what your site is for.